Wendy Arnon is a collaborative modern marketer with ~20 years in senior agency and market research roles. Before joining the IAB, Wendy was Director of Agencies, Americas for YouGov where she built a collaborative, cross-functional global team that leveraged data to meet real-time agency and media owner needs. During her 13-year tenure at Omnicom Media Group, Wendy built a data-driven performance media agency, creating one of the best-performing business units in the network. Wendy served as President and Trusted Advisor leading the performance media strategy for brands including Cigna, Astellas, Clorox, Synchrony, Goldman Sachs, Ancestry, State Farm, University of Phoenix, and Acadia. While at OMG, Wendy led the launch of new digital products and expanded into new markets. She also headed the creation of a proprietary industry-first video visualization measurement & optimization platform.

Wendy was inducted into the DMN Marketing Hall of Femme, selected as a three-time International Echo judge, and continues as a member of the Point of Care Marketing Association Industry Advisory Group. Wendy is a graduate of Omnicom University’s Senior Management Program, led by Harvard Business School professors and considered one of the pre-eminent professional development programs within the industry, as well as a graduate of Long Island University.

Wendy enjoys great food and has a passion for movies and TV. She resides in New York with her husband, two sons, and adorable Bichon Frise.

Peter E. Blacker is currently Executive Vice President, Streaming and Data Products at NBCUniversal’s Global Advertising & Partnerships division. Blacker is responsible for leading the company’s efforts to grow revenue and relationships across NBCUniversal’s best-in-class products including Peacock, Streaming, Programmatic, DDL and Partnerships, working in close coordination with the entire sales team. In addition, Blacker also leads NBCUniversal’s DEI initiatives across the ad sales division driving a single, streamlined DEI team that supports all internal employee programs and external DEI-related partnerships. Blacker dually reports to NBCUniversal’s Global Advertising and Partnerships Chairman, Linda Yaccarino and President & Chief Business Officer, Krishan Bhatia.

Before joining NBCU Advertising & Partnerships, Blacker served as Chief Commercial Officer and Head of DTC Licensing for NBCUniversal Telemundo Enterprises. Blacker led the Revenue Strategy and Distribution division, focusing on the commercialization, monetization and distribution of Telemundo content for SVOD and AVOD platforms in the US and Globally.

Blacker began his tenure at NBCUniversal launching one of the company’s first forays in Digital Media developing Telemundo’s Digital, Social and Mobile business units, which he managed for over a decade and growing them into an award-winning powerhouse. His pioneering work in English and Spanish spanned multiple genres including developing interactive primetime programming with Telemundo Studios, multiple US Election’s coverage on digital platforms, record breaking digital and social experiences for the 2018 FIFA World Cup as well as launching NBCU’s first bilingual multiplatform global entertainment news program LATINX Now!

Additionally Blacker developed Telemundo’s bilingual movie studio, FLUENCY, whose award-wining productions led him to be tapped to be an Executive Producer for Telemundo Global Studios where he worked closely with the content development teams, connecting storytelling and technology to maximize the audience and revenue potential of Telemundo intellectual property. Blacker also led Telemundo’s first distribution and partnership agreements with Hulu, Netflix, and Amazon for the US and Global markets.

Prior to joining NBCUniversal, Blacker served as Vice President, Multicultural & International for AOL Media Networks. There he created AOL’s first marketing, sales and research strategies for the U.S. multicultural market and assisted the development of AOL Latino, AOL BlackVoices, AOL Japan, AOL Germany and AOL Latin America.

In 2021, Blacker was one of 30 senior revenue, advertising and tech executives to be included in Variety’s Valleywood Impact Report and has won multiple awards for his pioneering work over the past 20 years. A strong believer in the importance of education and community service, Blacker is on the National Board of the Posse Foundation and has been the Chairman of Posse Miami for over a decade. He is a graduate of Cornell University and speaks both Spanish and Portuguese.

Doug Brodman is the Senior Director of Advertising Sales for the U.S. and Canada at Netflix, supporting Netflix’s ad-supported offering. Doug leads the team responsible for launching and driving advertising sales revenue with the world’s largest media agencies, holding companies, and their clients. Brodman is a19 -year media industry veteran, prior to Netflix Doug led X’s (previously Twitter) North America Agency Partnerships team and has held previous positions in sales and marketing leadership roles with Google and NBCUniversal.

Carolyn Parodi is a Client Business Lead at PHD currently leading the Grupo Bimbo and Gap, Inc businesses. Her core responsibilities are to lead holistic account management and resource allocation, development of a robust strategic media planning product, driving innovation through the effective use of data and insights as well as skillfully navigating inter-agency relationships.  Her experience is grounded in CPG (Clorox, Philips) as well as Tech (Ancestry) and QSR (Taco Bell).  The evolution of the role of the media professional has changed greatly over her time in advertising and she enjoys adapting to the latest needs to meet client challenges.  She also sits on the Board for BAARC (Bay Area Advertising Relief Committee) overseeing their education and mentorship programs which allow her to give back to the community who has supported her over these many years. As an empty-nester, she loves to e-bike with her husband, hike and explore new areas with her 2 pups and visiting her 2 kids where they live (SF and Miami).