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IAB Public Policy Newsletter – July 2023

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Digital Advertisers and Publishers Descend on D.C.

Digital advertising and the ad-supported internet have transformed the economy, reducing costs and opening access to more platforms, helping small businesses and online creators to reach more customers and bigger audiences. According to IAB research, the internet economy supports over 17 million jobs. Small businesses and the self-employed represent the largest share. American consumers, too, benefit from increased choice, competition, and convenience. Data . . .

 

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